Her credit$12,400
In money, not points
The member sees how much credit she has. There is no conversion to explain and no catalog to check to understand what it is worth.
Features
Cashback
Ana's credit$12,400Built up over her last purchases, in money and not in points
$48,000 purchase · 3% backPaid$48,000Comes back as credit$1,440Not a coupon anyone has to enter: it goes to her account
Her next purchaseSubtotal$32,000Credit applied−$12,400Total$19,600The benefit is collected by coming back, which is the whole point
A share of every purchasecomes back as credit,spent with your brand.
Your club's cashback1%3%5%
You pick the percentage
One number and that is it. It is the most direct lever the program has: raise the incentive or lower it without rebuilding anything.
One same purchasePoints+480 ptsCashback+$1,440
It runs alongside points
There is no choosing between one and the other: you can have the points program with its rewards and cashback running at the same time.
Available for
Online storeShe buys and a percentage comes back
You set what percentage of every purchase comes back to the member as credit. It is money returned to her own account, not a coupon anyone has to enter.
$48,000 purchase3% cashback$1,440Credited to her balance
Credited
What you set
- The percentage
- Whether it is on
The credit stays in her name
She sees it in her club account, in money and not in a unit anyone has to translate. Every new purchase adds to it.
Her credit$12,400Grows with every purchase
What the member sees
- Her credit in money
- What each purchase added
She uses it as a discount
On her next purchase she applies the credit and pays less. It is the concrete reason for that next purchase to be in your store and not another one.
CheckoutSubtotal$32,000Credit applied−$12,400Total$19,600
At checkout
- Applies her credit
- Pays the difference
$48,000 purchase3% cashback$1,440Credited to her balance
Credited
Frequently asked questions
Winning a new customer costs money.Bringing back one you already have shouldn't.
+30%
LTV (Lifetime Value)
2.5x
Purchase frequency
+10%
Average order value